The Coach JB Show Podcast Advertising - Audience, Sponsors & Contact

Overview

The Coach JB Show offers an unfiltered, daily deep dive into the world of college and professional football, hosted by the charismatic and opinionated Coach Jason Brown, known from Netflix's "Last Chance U." Alongside co-host Big Smitty and a rotating cast of former NFL players and seasoned sports analysts, the podcast delivers raw, honest discussions on game analysis, player performance, and coaching strategies. It distinguishes itself by tackling topics other sports shows avoid, appealing to dedicated football enthusiasts seeking insider perspectives, candid commentary, and engaging debates on the sport's biggest headlines and nuances, often extending to broader life lessons through the lens of sports.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

14,020

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Direct Response

Brands with CTAs

GOOD

78%

Host Read %

% of host read ads

BAD

12%

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The Bottom Line

This show has an estimated 14K audience size, runs 12% host read ads and promotes 78% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17
Shopifyshopify.com	Shopify	5		2	6	15	11	1	13	12	10	10	6	14	2	3	2	2	8	1	Core Performer 92%
Progressive Insuranceprogressive.com	Progressive Insurance	6	9	8	2	1	1		2	1	1	5	10	13	16	19	11	1	1	1	Core Performer 92%
O'Reilly Auto Partsoreillyauto.com	O'Reilly Auto Parts		1	1	7	11	12	1	10	4	4	8	3	10	4	2	11	3	6	1	Core Performer 92%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Underdog sports	$59,738	-21.8%	98%	86%	221.0ad units	Core Performer	+1
Gusto information technology & services	$20,933	+39.5%	54%	100%	68.0ad units	Core Performer	+1
Progressive Insurance insurance	$19,726	+678.5%	2%	99%	133.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

The Coach JB Show With Big Smitty | Deebo Samuel RETURNS To 49ers!

0:00 / 0:40

Brand Awareness

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#1

Run on 1x episode

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