Serial Killers & Murderous Minds Podcast Advertising - Audience, Sponsors & Contact

Overview

Serial Killers & Murderous Minds offers a sophisticated blend of narrative true crime storytelling and clinical forensic analysis. Hosted by Vanessa Richardson and Dr. Tristin Engels, the show distinguishes itself by moving beyond sensationalism to examine the psychological drivers, behavioral patterns, and developmental histories of history's most notorious offenders. By pairing investigative deep dives into cold cases and infamous serial killers with professional psychological insights, the podcast provides a comprehensive look at the 'why' behind the violence. It is an essential listen for true crime enthusiasts who value expert commentary, historical context, and a methodical exploration of the intersection between criminal behavior and the justice system.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

14,540

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Direct Response

Brands with CTAs

GREAT

85%

Host Read %

% of host read ads

BAD

23%

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The Bottom Line

This show has an estimated 14.5K audience size, runs 23% host read ads and promotes 85% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week4/20	Week4/27	Week5/4	Week5/11	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17
Crime House Pluscrimehouseplus.com	Crime House Plus						9	4	3	4	2	2	3	3	3	4		Core Performer 83%
Chumba Casinochumbacasino.com	Chumba Casino	1	1	1	5				3	1	1	4	2	3	3	6	2	Core Performer 75%
Vrbovrbo.com	Vrbo					1	2	1	1		1	1	2	1	2			Core Performer 67%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Crime House Plus	$7,939	-34.8%	100%	100%	30.0ad units	Core Performer	+1
Hers	$4,973	-54.3%	100%	100%	15.0ad units	Core Performer	+1
Apple Pay electrical/electronic manufacturing	$4,250	-100.0%	89%	100%	18.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Campus Crimes: Death in the Ivory Tower

0:00 / 0:28

Direct Response

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#1

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