Paranormal Activity with Yvette Fielding Podcast Advertising - Audience, Sponsors & Contact

Overview

Paranormal Activity with Yvette Fielding plunges listeners into the chilling world of the unexplained, led by the seasoned paranormal investigator herself. The podcast curates a collection of terrifying listener submissions and eerie folklore, from haunted Scottish Highlands cottages to ancient Bavarian train routes and the infamous Gorbals Vampire. Each episode delivers suspenseful storytelling, blurring the lines between reality and the supernatural, appealing to those fascinated by ghost stories, mysteries, and the chilling unknown. Yvette's expertise and narrative style create an immersive experience for audiences seeking genuine scares and a deeper dive into paranormal encounters.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

960

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Direct Response

Brands with CTAs

GREAT

90%

Host Read %

% of host read ads

BAD

5%

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The Bottom Line

This show has an estimated 960 audience size, runs 5% host read ads and promotes 90% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week4/13	Week4/20	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17	Week8/24
Grow Therapygrowtherapy.com	Grow Therapy				3	2						2		5	2	2	3	1		Core Performer 50%
Instacartinstacart.com	Instacart					1	1		1	3	1		1						2	Longer term buy 42%
Verizonverizon.com	Verizon	3	2	3	3			1	3	3	3									Longer term buy 25%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Grow Therapy mental health care	$354	+100.0%	25%	100%	24.0ad units	Core Performer	+1
The Score Bet	$236	0.0%	0%	100%	23.0ad units	Core Performer	+1
Verizon information technology & services	$226	-100.0%	0%	100%	22.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

MONDAY MAILTIME: The Loom That Runs For The Dead & The Lodger Who Wants Her Bed Back

0:00 / 0:58

Direct Response

M

#1

Run on 1x episode

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