Nightshade Diary Podcast Advertising - Audience, Sponsors & Contact

Overview

Nightshade Diary is a captivating podcast that delves into the chilling world of classic ghost, adventure, and pulp fiction stories. Expertly narrated by M.P. Pellicer, each episode brings to life tales from renowned authors such as M. R. James, H.P. Lovecraft, Hume Nisbet, and Robert E. Howard. Listeners are transported to eerie churchyards, haunted mansions, and exotic locales, encountering vampires, supernatural mysteries, ancient magic, and hard-boiled detective intrigues. The podcast caters to enthusiasts of atmospheric horror, speculative fiction, and literary classics, offering a distinctive blend of suspense, adventure, and the macabre. It stands out for its commitment to human narration and its curated selection of timeless, often overlooked, genre masterpieces, appealing to those who crave a well-told, immersive fictional experience.

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

191

Est. Podcast Downloads

120

Av. Youtube Views

71

YouTubers Subscribers

2k

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Direct Response

Brands with CTAs

GREAT

97%

Host Read %

% of host read ads

BAD

2%

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The Bottom Line

This show has an estimated 191 audience size, runs 2% host read ads and promotes 97% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week5/11	Week5/25	Week6/8	Week6/15	Week8/3	Week8/17
Moto Casinomoto.com	Moto Casino					2	1	Test in progress 17%
BetMGMbetmgm.com	BetMGM	5	2	2	3			Test in progress 8%
Lone Star Casinolonestarcasino.com	Lone Star Casino						8	Test in progress 8%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Joy and Blokes	$68	0.0%	0%	100%	23.0ad units	Core Performer	+1
Granger photography	$36	0.0%	0%	100%	17.0ad units	Core Performer	+1
Spin Quest	$36	+100.0%	12%	100%	17.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

The Horror in the Hold and Two Other Stories of Revenge | Podcast

0:00 / 0:27

Direct Response

T

#1

Run on 1x episode

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