Network: New Books Network
Show Impressions
Estimates only, not verified by show
Est. Podcast Downloads
1,020
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Direct Response
Brands with CTAs
80%
Host Read %
% of host read ads
9%
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The Bottom Line
This show has an estimated 1K audience size, runs 9% host read ads and promotes 80% of ads for direct response advertisers.
| Advertisers | Week2/23 | Week3/2 | Week3/9 | Week3/16 | Week3/23 | Week3/30 | Week4/6 | Week4/13 | Week4/20 | Week4/27 | Week5/4 | Week5/11 | Week5/18 | Week5/25 | Week6/1 | Week6/8 | Week6/15 | Week6/22 | Week6/29 | Week7/6 | Week7/13 | Week7/20 | Week7/27 | Week8/3 | Week8/10 | Week8/17 | Week8/24 | ||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
 USAAusaa.com | USAA | 3 | 1 | 2 | 1 | 3 | 2 | 1 | 1 | Core Performer 67% | |||||||||||||||||||
 Mint Mobilemintmobile.com | Mint Mobile | 2 | 1 | 1 | 2 | 1 | 1 | 1 | 1 | 1 | 1 | 1 | Core Performer 67% | ||||||||||||||||
 Pepsipepsi.com | Pepsi | 1 | 2 | 1 | 1 | 2 | 4 | 6 | Longer term buy 42% |
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Top Spenders | Est. Spent | Change | Host Read % | DR % | # of ads | Frequency | Top Shows |
|---|---|---|---|---|---|---|---|
 NBN Productions media production | $442 | 0.0% | 83% | 100% | 24.0ad units | Core Performer |   +1 |
 Wayfair | $236 | 0.0% | 90% | 90% | 10.0ad units | Core Performer |   +1 |
Mint Mobile telecommunications | $204 | -39.2% | 6% | 100% | 16.0ad units | Core Performer |   +1 |
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Yingyi Ma, "Ambitious and Anxious: How Chinese College Students Succeed and Struggle in American Higher Education" (Columbia UP, 2020)
0:00 / 0:59#1
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