Never Settle with Jimmie Johnson and Marty Smith Podcast Advertising - Audience, Sponsors & Contact

Overview

Never Settle with Jimmie Johnson and Marty Smith is a compelling lifestyle and sports podcast that bridges the gap between high-performance athletics and personal growth. Hosted by NASCAR legend Jimmie Johnson and acclaimed journalist Marty Smith, the show explores the mindset of elite achievers who refuse to succumb to complacency. The tone is conversational, authentic, and deeply personal, moving fluidly from technical discussions about motorsports and AI to vulnerable reflections on fatherhood, marriage, and the challenges of entrepreneurship. By featuring a diverse roster of guests—ranging from NFL stars to musicians—the podcast offers a unique look at the 'brotherhood' of success. It is an ideal listen for fans of sports culture who are equally interested in the human stories, leadership philosophies, and life lessons that define greatness beyond the scoreboard.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

1,480

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Direct Response

Brands with CTAs

GREAT

94%

Host Read %

% of host read ads

BAD

19%

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

The Bottom Line

This show has an estimated 1.5K audience size, runs 19% host read ads and promotes 94% of ads for direct response advertisers.

Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Academy Sports and Outdoors retail	$80	0.0%	100%	67%	3.0ad units	Test run	+1
CAMH	$46	0.0%	0%	100%	3.0ad units	Test run	+1
Play Ojo	$45	0.0%	0%	100%	3.0ad units	Test run	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Ads and Episodes

High School Football, and the Art of Learning with Greg Olsen - Part One

0:00 / 0:52

Direct Response

H

#1

Run on 1x episode

‌
‌
‌
‌

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Recent Episodes

‌
‌
‌