Modern Wellness Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

The Modern Wellness Podcast offers a dynamic exploration of contemporary health, fitness, technology, and business trends. Hosts Adrienne, Sammi, and Oli provide unbiased insights into the latest wellness fads, scientific advancements, and market developments, from weight-loss innovations and CBD products to at-home diagnostics and children's skincare. The podcast distinguishes itself through the hosts' authentic chemistry and diverse perspectives, fostering engaging debates that challenge conventional wisdom. It caters to both industry professionals and curious individuals seeking to understand and navigate the evolving landscape of modern wellbeing, offering a blend of factual reporting and thought-provoking discussion on societal impacts and future directions in health and technology.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

80

Instagram

1k

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Direct Response

Brands with CTAs

GREAT

87%

Host Read %

% of host read ads

BAD

9%

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The Bottom Line

This show has an estimated 80 audience size, runs 9% host read ads and promotes 87% of ads for direct response advertisers.

Creator Influence

Adrienne, Sammi, Oli Herbert, Adhami, Patrick

The Modern Wellness Podcast delivers an evidence-based analysis of the global health economy, bridging the gap between professional performance science and consumer entrepreneurship. Co-hosted by fitness ambassador Adrienne Herbert, entrepreneur Sammi Adhami, and physiologist Oli Patrick, the production offers a technical look at bio-optimization and health technology. Through the This Week in Wellness news series and long-form Wednesday interviews, the hosts explore the profitability and scaling of fitness brands. Notable collaborations include the Hot Seat series with Liquid I.V. featuring Jill Scott and on-location segments at fitness-recovery hubs like SIRO. The podcast recently launched Season 4, focusing on the emergence of social sauna clubs and the cross-section of brain health and aviation wellness. By auditing industry fads versus facts, the trio provides market research for professionals interested in DNA testing, longevity protocols, and the evolving low-alcohol sector, positioning their platform as a primary B2B2C resource for the UK wellness market.

Age: 39 years
Nationality: British

Age: 39 years
Nationality: British

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Recent Campaigns

	Advertisers	Week3/2	Week5/4	Week5/18	Week6/1	Week6/15	Week6/22	Week7/6	Week7/13	Week7/20
Acastacast.com	Acast	2	2	3	4	2	2	3		1	Longer term buy 33%
Wellhubwellhub.com	Wellhub							1	1	1	Longer term buy 25%
Squarespacesquarespace.com	Squarespace						4	1			Test in progress 17%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Acast online media	$29	-41.7%	0%	90%	29.0ad units	Core Performer	+1
Mint Mobile telecommunications	$13	0.0%	0%	100%	15.0ad units	Core Performer	+1
Sequoia Capital venture capital & private equity	$6	0.0%	0%	100%	5.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

#176 Tap Water Safety, Wellness Dating & How Much Tinned Fish Are You Buying?

0:00 / 2:37

Direct Response

T

#1

Run on 1x episode

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