MMA Junkie Radio Podcast Advertising - Audience, Sponsors & Contact

Overview

MMA Junkie Radio offers an immersive dive into the world of combat sports, primarily focusing on MMA, but also covering boxing and pro wrestling. Hosted by 'Gorgeous' George and 'Goze' from the Mandalay Bay, the podcast features exclusive interviews with top fighters, promoters, trainers, and managers from organizations like UFC and Bellator. Episodes include comprehensive event reviews, discussions on fighter careers, and industry news, providing dedicated fans with unparalleled access and analysis. It's an essential listen for enthusiasts seeking in-depth insights, behind-the-scenes stories, and expert commentary on the latest happenings in the combat sports arena.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

13,800

Instagram

1k

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Direct Response

Brands with CTAs

GREAT

97%

Host Read %

% of host read ads

BAD

31%

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The Bottom Line

This show has an estimated 13.8K audience size, runs 31% host read ads and promotes 97% of ads for direct response advertisers.

Creator Influence

George Garcia

Based in Las Vegas, MMAjunkie Radio is a staple of combat sports media hosted by George Garcia and Brian Garcia. Operating from their long-standing studio at the Mandalay Bay Resort and Casino, the duo produces a daily broadcast that prioritizes a casual, parlor-style environment over traditional press questioning. This approach has led to recurring segments with elite athletes such as Daniel Cormier and Valentina Shevchenko. A significant part of their schedule involves a daily syndication deal on SiriusXM Fight Nation Channel 93, where they bridge the gap between technical fight analysis and interactive fan engagement. The show recently expanded its reach through organized troop visits to Joint Base Langley-Eustis, conducting live push-up contests and prize giveaways for service members. As part of the USA TODAY Sports Media Group, they provide on-the-ground reporting from International Fight Week and major UFC pay-per-view events, ensuring consistent coverage of weigh-ins and press conferences.

Age: 48 years
Nationality: American
Education: Bachelors, Unknown

Age: 48 years
Nationality: American
Education: Bachelors, Unknown

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Recent Campaigns

	Advertisers	Week4/27	Week5/4	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week7/27
Wealthfrontwealthfront.com	Wealthfront	1	1	1	1	1	1			Test in progress 8%
COMMAND Coursemmareferee.com	COMMAND Course							2		Test in progress 8%
Fanatics Sportsbookfanatics.com	Fanatics Sportsbook			1					1	Test in progress 8%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Wealthfront financial services	$1,085	-100.0%	0%	100%	6.0ad units	Core Performer	+1
Paramount+ entertainment	$825	0.0%	100%	100%	3.0ad units	Test run	+1
COMMAND Course	$661	-100.0%	100%	100%	2.0ad units	Test run

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Ep. #3665: UFC, PFL, Karate Combat and Gamebred results, Can Prates win a belt, more

0:00 / 0:37

Direct Response

E

#1

Run on 1x episode

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