Daily Soap Opera Spoilers by Soap Dirt (GH, Y&R, B&B, and DOOL) Podcast Advertising - Audience, Sponsors & Contact

Overview

Daily Soap Opera Spoilers by Soap Dirt offers an essential daily listen for dedicated fans of General Hospital, The Young and the Restless, The Bold and the Beautiful, and Days of our Lives. This podcast provides comprehensive, up-to-the-minute spoilers, leaks, and news, delving deep into upcoming plot twists, character developments, and relationship dynamics. Each episode offers detailed analysis of specific storylines, often exploring themes like 'worst romances' or significant character arcs, and incorporates fan reactions and sentiments. The tone is informative and engaging, catering to an audience eager to stay ahead of their favorite daytime dramas and discuss the intricate narratives. It serves as a go-to source for insider information and critical commentary, making it distinctive for its consistent, in-depth coverage of the soap opera world.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

940

Instagram

9k

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Direct Response

Brands with CTAs

GREAT

89%

Host Read %

% of host read ads

BAD

6%

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The Bottom Line

This show has an estimated 940 audience size, runs 6% host read ads and promotes 89% of ads for direct response advertisers.

Creator Influence

Soap Dirt

Soap Dirt operates as an American media outlet specializing in the daytime drama and reality television landscape. Since its inception in 2017, the Marietta-headquartered organization has provided serialized reporting on long-running series like General Hospital, The Young and the Restless, and Days of Our Lives. The brand delivers storyline leaks and casting updates through its Daily Soap Opera Spoilers podcast and an official YouTube channel that features long-form explainers on actor departures. Recent coverage includes in-depth analysis of the new soap Beyond the Gates and recaps for the 90 Day Fiance franchise. Industry professionals utilize Soap Dirt for its character-driven perspectives and early spoiler alerts that shape fan discourse across platforms. Its editorial tone mirrors the high-stakes narrative style of the shows it covers, focusing on cast comings and goings, behind-the-scenes production changes, and detailed plot predictions for a dedicated audience of soap and reality enthusiasts.

Age: 9 years
Nationality: American

Age: 9 years
Nationality: American

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Recent Campaigns

	Advertisers	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/29	Week7/13	Week7/20	Week7/27	Week8/3	Week8/17	Week8/24	Week8/31	Week9/14	Week9/21	Week9/28	Week10/5	Week10/12
Vrbovrbo.com	Vrbo	1			1									2	2	1			4	1	Longer term buy 42%
Blue Vinebluevine.com	Blue Vine						1	1		1			1	1	2			2	1		Longer term buy 42%
The Zebrathezebra.com	The Zebra		1	1		2	2		3	1	1	1	2	1			1				Longer term buy 33%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65+

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k+

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
The Zebra insurance	$162	-80.0%	0%	100%	21.0ad units	Core Performer	+1
Vrbo hospital & health care	$96	+83.5%	0%	75%	12.0ad units	Core Performer	+1
Blue Vine	$84	+81.3%	0%	100%	10.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

General Hospital Weekly Spoilers May 25-29: Portia ACCUSES & Valentin's GRAND Gesture!

0:00 / 0:45

Direct Response

G

#1

Run on 1x episode

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