Curious Canadian History Podcast Advertising - Audience, Sponsors & Contact

Overview

Curious Canadian History, hosted by historian David Borys, offers a deep dive into Canada's complex past, exploring both celebrated and challenging historical narratives. The podcast distinguishes itself by combining academic insight with engaging storytelling, often featuring interviews with experts, authors, and veterans to provide diverse perspectives. Key themes include military history, government policies, social justice issues, and the profound impact of historical events on Canadian society and culture. It appeals to history enthusiasts, students, and anyone seeking a nuanced understanding of Canada's national identity and its evolution. The show's style is informative and analytical, making complex historical topics accessible and thought-provoking.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

680

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Direct Response

Brands with CTAs

GREAT

91%

Host Read %

% of host read ads

BAD

13%

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The Bottom Line

This show has an estimated 680 audience size, runs 13% host read ads and promotes 91% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week6/8	Week7/27	Week8/24	Week8/31	Week9/7	Week9/14	Week9/21	Week9/28	Week10/12	Week10/19	Week11/2
Grow Therapygrowtherapy.com	Grow Therapy	1	1	1		1	1		1			1	Longer term buy 42%
Lowe'slowes.com	Lowe's							1			1		Test in progress 17%
Thumbtackthumbtack.com	Thumbtack				1					1			Test in progress 17%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65+

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k+

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Grow Therapy mental health care	$59	-100.0%	14%	100%	7.0ad units	Core Performer	+1
Aura information technology & services	$26	0.0%	33%	100%	3.0ad units	Test run	+1
Acast online media	$25	-100.0%	25%	75%	4.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

CCH Spotlight - Gassy Jack and the Woman that Outlived the Legend

0:00 / 1:20

Direct Response

C

#1

Run on 1x episode

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