Bob Ryan & Jeff Goodman NBA Podcast Podcast Advertising - Audience, Sponsors & Contact

Overview

These aren't just two white guys from Boston talking hoops. Legendary basketball scribe Bob Ryan teams up with nationally renowned hoops insider Jeff Goodman and polarizing Boston sports broadcaster, Gary Tanguay, to bring you The Bob Ryan & Jeff Goodman Podcast. Ryan, Goodman and Tanguay use over 100 years of combined experience on to provide you with an inside look at the world of NBA and NCAA basketball from two of the foremost experts and storytellers in the field. Basketball junkies can expect vibrant discussions, lively debates and bold statements that will keep everyone coming back. Clearly the generational gap is obvious and that's intentional. Of course, they do have a slight bias for the Boston Celtics. Subscribe now wherever you get your podcasts or find it on www.clnsmedia.com

Show Impressions

Estimates only, not verified by show

Est. Total Impressions

1,966

Est. Podcast Downloads

1,140

Av. Youtube Views

826

YouTubers Subscribers

48k

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Direct Response

Brands with CTAs

GREAT

83%

Host Read %

% of host read ads

BAD

38%

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

The Bottom Line

This show has an estimated 2K audience size, runs 38% host read ads and promotes 83% of ads for direct response advertisers.

Creator Influence

Nick Gelso

Based in Boston, CLNS Media provides independent journalism for the Boston Celtics through its flagship YouTube channel, Celtics All Access. The network utilizes a credentialed ensemble including veteran reporter Bobby Manning and Celtics legend Cedric Maxwell to deliver real-time analysis directly from the TD Garden. Their coverage model moves beyond traditional broadcasting by using interactive segments such as the Blame Pie and Panic Meter to evaluate team performance. Industry professionals will find value in their ability to manage complex sports narratives, as seen in their in-depth trade analysis during the Still Poddable series and historical perspectives featured on the Bob Ryan & Jeff Goodman Podcast. A recent win for the outlet includes their comprehensive 2024 NBA Finals coverage, which integrated locker room access with live pre-game tunnel walks and instant reaction broadcasts. This credentialed approach bridges the gap between traditional sports media and digital-first fan engagement, making them a primary source for New England basketball insights.

Age: 46 years
Nationality: American

Age: 46 years
Nationality: American

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Recent Campaigns

	Advertisers	Week3/2	Week3/9	Week3/16	Week3/23	Week3/30	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17
Prize Picksprizepicks.com	Prize Picks	2	2	3	5	5	3	4	2	2	6	6	3	4	5	3	5	3	2	2	3	3	4	3	2	3	Core Performer 83%
Michelob Ultramichelobultra.com	Michelob Ultra																2	1	1		1						Longer term buy 33%
Lifelocklifelock.com	Lifelock									1		2	2								1				1	1	Longer term buy 25%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Prize Picks sports	$5,086	-33.1%	94%	91%	161.0ad units	Core Performer	+1
Monarch information technology & services	$497	0.0%	100%	100%	11.0ad units	Core Performer	+1
Mint Mobile telecommunications	$266	-100.0%	8%	100%	12.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Ads and Episodes

Bob Ryan Reflects on Doc Rivers Being Inducted into Basketball Hall of Fame

0:00 / 0:21

Direct Response

B

#1

Run on 1x episode

‌
‌
‌
‌

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

Recent Episodes

‌
‌
‌