Bleav in BYU Podcast Advertising - Audience, Sponsors & Contact

Overview

Bleav in BYU with Brett Hammer offers an unconventional and spirited take on Brigham Young University athletics, primarily focusing on football and basketball. Host Brett Hammer and guests provide tri-weekly analysis that goes beyond traditional sports commentary, incorporating humor, creative analogies, and unique perspectives on team performance, game results, and championship aspirations. Targeting passionate BYU fans, the podcast delivers engaging discussions on topics like CFP rankings and player performance, often with a lighthearted and 'outside the box' approach, making it a distinctive listen for those seeking an entertaining and fan-centric view of Cougar sports.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

240

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Direct Response

Brands with CTAs

GREAT

85%

Host Read %

% of host read ads

BAD

1%

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The Bottom Line

This show has an estimated 240 audience size, runs 1% host read ads and promotes 85% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week3/2	Week3/9	Week3/16	Week3/23	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18
FanDuelfanduel.com	FanDuel	1	3	2	3	1		1					Test run 0%
Service Nowservicenow.com	Service Now									2	6	2	Test run 0%
Progressive Insuranceprogressive.com	Progressive Insurance						2	4	2				Test run 0%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65-99

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k-1000k

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
FanDuel	$135	0.0%	0%	100%	39.0ad units	Core Performer	+1
Progressive Insurance insurance	$44	0.0%	0%	100%	17.0ad units	Core Performer	+1
Prime Video entertainment	$38	0.0%	0%	82%	11.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

5-15-26 - Jaren Hall retires from football + Jonathan Reyes, QB coach at QB Select, discusses why Bear Bachmeier will lead BYU to the CFP in his sophomore season?

0:00 / 0:43

Direct Response

5

#1

Run on 1x episode

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