60 Songs That Explain the '90s Podcast Advertising - Audience, Sponsors & Contact

Overview

60 Songs That Explain the '90s (and now the 2000s) offers a deep dive into the cultural, historical, and artistic significance of popular music from these pivotal decades. Hosted by Rob Harvilla, each episode meticulously dissects a single song, exploring its production, lyrical themes, and profound impact on society and the music landscape. The podcast goes beyond mere nostalgia, providing insightful analysis and often featuring expert guests to contextualize tracks within their broader cultural narratives. It appeals to music enthusiasts, pop culture aficionados, and anyone interested in understanding how specific songs shaped and reflected the spirit of the 90s and 2000s, offering a blend of music criticism, history, and cultural commentary.

Show Impressions

Estimates only, not verified by show

Est. Podcast Downloads

23,180

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Direct Response

Brands with CTAs

GOOD

79%

Host Read %

% of host read ads

BAD

10%

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The Bottom Line

This show has an estimated 23.2K audience size, runs 10% host read ads and promotes 79% of ads for direct response advertisers.

Recent Campaigns

	Advertisers	Week4/20	Week4/27	Week5/11	Week5/18	Week8/17	Week8/24	Week8/31	Week9/7	Week9/14	Week9/21	Week9/28	Week10/5	Week10/12
Whole Foods Marketwholefoodsmarket.com	Whole Foods Market	1	1		1	1	1	2	1	1	1	1		1	Core Performer 67%
Disney Plusdisneyplus.com	Disney Plus			1				1	1		2	2	3		Longer term buy 42%
Nintendo Switchnintendo.com	Nintendo Switch							1	1	1	2	1			Longer term buy 42%

Northwind Foodsnorthwindfoods.com	Northwind Foods		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
Blue Canoe Financebluecanoe.io	Blue Canoe Finance	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
SignalPath Labssignalpathlabs.com	SignalPath Labs	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
Oak & Anchoroakandanchor.co	Oak & Anchor	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
Brightline Healthbrightlinehealth.com	Brightline Health		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

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Demographics

Location

Fans by country:

United States 88%

Canada 4%

United Kingdom 3%

Germany 3%

Australia 2%

Age Distribution

18-24

12.0%

25-34

28.0%

35-44

26.0%

45-54

18.0%

55-64

11.0%

65+

5.0%

Income Brackets

$10k-20k

4.0%

$20k-30k

7.0%

$30k-40k

9.0%

$40k-50k

11.0%

$50k-60k

13.0%

$60k-70k

12.0%

$70k-80k

11.0%

$80k-90k

10.0%

$90k-100k

9.0%

$100k-150k

8.0%

$150k-200k

4.0%

$200k+

2.0%

Gender

Male · 58.0%

Male58.0%
Female37.0%
Other5.0%

Education

Bachelor's

42.0%

Graduate

28.0%

High School

18.0%

Post Graduate

12.0%

Occupation

Professional

32.0%

Student

18.0%

Management

14.0%

Other

13.0%

Sales

12.0%

Technical

11.0%

Family Status

Single · 42.0%

Single42.0%
Married35.0%
Parents23.0%

Ethnicity

White

68.0%

Hispanic

14.0%

Black

11.0%

Asian

7.0%

Engagement Style

Active listener

46.0%

Background listener

32.0%

Binge listener

22.0%

Language

English

94.0%

Spanish

4.0%

French

2.0%

Religion

Christianity · 52.0%

Christianity52.0%
Non-Religious48.0%

Brand Safety

Overall content risk rate

Low risk

35.0%

Risk breakdown

Share of content flagged by category

Explicit Language28.0%
Political Content5.0%
Violence2.0%

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Top Advertisers

Top Spenders	Est. Spent	Change	Host Read %	DR %	# of ads	Frequency	Top Shows
Whole Foods Market retail	$4,972	+253.0%	50%	86%	14.0ad units	Core Performer	+1
Disney Plus entertainment	$2,630	+100.0%	0%	73%	11.0ad units	Core Performer	+1
Tremfya design	$2,374	+231.1%	0%	86%	7.0ad units	Core Performer	+1

Northwind Foods ConsumerRetail	$120,000	+4.0%	62%	38%	3.20/mo	2.1ad units	Test run	S S
Blue Canoe Finance ConsumerRetail	$129,000	+5.0%	63%	37%	3.20/mo	2.1ad units	Core Performer	S S
SignalPath Labs ConsumerRetail	$138,000	+6.0%	64%	36%	3.20/mo	2.1ad units	Core Performer	S S
Oak & Anchor ConsumerRetail	$147,000	+7.0%	65%	35%	3.20/mo	2.1ad units	Core Performer	S S
Brightline Health ConsumerRetail	$156,000	+8.0%	66%	34%	3.20/mo	2.1ad units	Test run	S S

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Ads and Episodes

Sade — “By Your Side”

0:00 / 0:34

Direct Response

S

#1

Run on 1x episode

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