Unplugged is a technology company dedicated to privacy-first mobile devices and software. Their flagship product, the UP Phone, is a smartphone designed with a proprietary operating system that prioritizes user privacy and security. The UP Phone includes a unique firewall that blocks unauthorized data collection attempts and features a physical battery disconnect switch to ensure the device is completely off when powered down.

In addition to the UP Phone, Unplugged offers a suite of privacy-focused applications, including UP Messenger for secure messaging, UP VPN for private browsing, and a safe app download system that alerts users to potential data exploitation risks. The company aims to provide a secure mobile ecosystem that empowers users to control and protect their personal information, catering to privacy-conscious individuals seeking alternatives to mainstream mobile operating systems.