At Painted Hills Natural Beef , our families have been ranching in Central Oregon, specifically Wheeler County, in the shadow of the state's famed Painted Hills, for generations. Seven ranching families founded and became the first board of directors and members of Painted Hills Natural Beef some 28 years ago with the notion that beef could be better, could taste better. They wanted to ensure the people who choose their beef could count on a consistent experience, from preparation to enjoyment, every time.