Onpoint Podcast Advertising: Spend, Top Shows & Campaigns

Overview

WBUR is a public radio station based in Boston, Massachusetts, owned by Boston University. It began broadcasting on March 1, 1950, and has evolved from a college radio station into a professional public radio outlet. The station is known for its news-focused programming, featuring NPR shows like *Morning Edition* and *All Things Considered*, as well as locally produced content.

WBUR produces several nationally recognized programs, including *On Point*, *Here and Now*, and *Open Source*, along with local programming such as *RadioBoston*. The station serves a wide audience in the Boston metropolitan area and extends its reach to listeners on Cape Cod and the Islands through simulcasts. WBUR's studios are located on the Boston University campus, and the station has received multiple awards for its news coverage, highlighting its significant role in public radio development in the region.

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Top Shows

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Ads

The secret lives of snow leopards

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Recent Campaigns

	Shows	Week4/6	Week4/13	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17	Week8/24	Week8/31	Week9/7	Week9/14	Week10/5
On Point with Meghna Chakrabarti	On Point with Meghna Chakrabarti 75%	2	7	6	6	7	9	5	5	8	9	9	4	5	2	2	4	5	4	5	2	4	5	4	7		Core Performer 75%
Endless Thread	Endless Thread 25%	1				2		2	2	1	2	2		1	1		1	1			1						Longer term buy 25%
Here & Now Anytime	Here & Now Anytime 8%	2	4	3	8	4	1	2	1																	1	Test in progress 8%

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T The Daily Brief	The Daily Brief 75%		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
T Tech Frontiers	Tech Frontiers 75%	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
C Culture Code	Culture Code 75%	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
M Market Close	Market Close 75%	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
S Side Hustle Radio	Side Hustle Radio 75%		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

T The Daily Brief	The Daily Brief 75%		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
T Tech Frontiers	Tech Frontiers 75%	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
C Culture Code	Culture Code 75%	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
M Market Close	Market Close 75%	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
S Side Hustle Radio	Side Hustle Radio 75%		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%