Coop Sleep Podcast Advertising: Spend, Top Shows & Campaigns

Overview

Coop Sleep Goods is a California-based bedding company founded in 2013 by siblings Jin and Kevin Chon. The company specializes in designing and manufacturing sleep products that promote comfort and personalization. It has experienced significant growth, achieving 200-300% annual increases, primarily through sales on Amazon and customer feedback.

The product range includes the Original Adjustable Pillow, which allows users to customize loft and firmness, as well as cooling Tencel bedding, adjustable latex pillows, mattress toppers, and various sleep accessories. Coop emphasizes that sleep products should cater to individual needs, encouraging customers to take a sleep quiz to find their ideal solutions. In January 2024, Coop merged with Comphy, expanding its portfolio to 196 products and enhancing its luxury bedding offerings. The brand focuses on providing high-quality, innovative sleep solutions that improve comfort and health, supported by risk-free trials and a loyalty program.

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Ads

Forget What You Learned About Sleep Training with Dr. Rafael Pelayo

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Recent Campaigns

	Shows	Week5/18	Week6/8	Week6/15	Week6/22	Week8/24	Week8/31	Week9/7	Week9/14	Week9/21	Week9/28	Week10/5
Better in Bed with The Sleep Doctor	Better in Bed with The Sleep Doctor 58%					1	1	1	1	1	1	1	Core Performer 58%
The Bonfire with Big Jay Oakerson and Robert Kelly	The Bonfire with Big Jay Oakerson and Robert Kelly 17%		1	3	3						4	1	Test in progress 17%
Casuals with Katie Nolan	Casuals with Katie Nolan 17%	1		1							2	2	Test in progress 17%

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T The Daily Brief	The Daily Brief 75%		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
T Tech Frontiers	Tech Frontiers 75%	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
C Culture Code	Culture Code 75%	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
M Market Close	Market Close 75%	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
S Side Hustle Radio	Side Hustle Radio 75%		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

T The Daily Brief	The Daily Brief 75%		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
T Tech Frontiers	Tech Frontiers 75%	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
C Culture Code	Culture Code 75%	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
M Market Close	Market Close 75%	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
S Side Hustle Radio	Side Hustle Radio 75%		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%