Bulwark Plus Podcast Advertising: Spend, Top Shows & Campaigns

Overview

The Bulwark is a digital news network founded in 2018, focused on providing independent political analysis and reporting. It aims to defend America’s liberal democracy through rigorous journalism and commentary, appealing to a diverse audience that includes liberal Republicans and anti-Trump conservatives. The network is owned by Center Enterprises, Inc. and features prominent figures in political commentary, including founder Charlie Sykes and editor-at-large Bill Kristol.

The Bulwark delivers its content through newsletters and podcasts, utilizing the Substack platform for distribution. It offers both free and paid content, with a significant number of subscribers supporting its mission. The network has partnered with Cumulus Media to enhance the reach of its podcasts and maintains a YouTube channel that contributes to its revenue. The Bulwark has transitioned to a for-profit model, achieving profitability in 2024, and continues to grow its community of subscribers who value independent and critical analysis of current events.

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Top Shows

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Ads

Command Post: The Next Phase of the Iran War Could Be Far Worse

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Recent Campaigns

	Shows	Week5/11	Week6/15	Week6/29	Week8/17	Week8/24	Week8/31	Week9/7	Week9/14	Week9/28	Week10/5	Week10/12	Week10/26	Week11/2
Bulwark Takes	Bulwark Takes 58%	1	3	4			1	2	1	2	3	2	1		Core Performer 58%
The Next Level	The Next Level 33%			2	1	1						1		1	Longer term buy 33%
The Focus Group Podcast	The Focus Group Podcast 17%									1	1				Test in progress 17%

Unlock show and brand data, including top ads, overall spend, and the ability to listen to ads.

T The Daily Brief	The Daily Brief 75%		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
T Tech Frontiers	Tech Frontiers 75%	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
C Culture Code	Culture Code 75%	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
M Market Close	Market Close 75%	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
S Side Hustle Radio	Side Hustle Radio 75%		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

T The Daily Brief	The Daily Brief 75%		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
T Tech Frontiers	Tech Frontiers 75%	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
C Culture Code	Culture Code 75%	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
M Market Close	Market Close 75%	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
S Side Hustle Radio	Side Hustle Radio 75%		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%