Altra Running Podcast Advertising: Spend, Top Shows & Campaigns

Overview

Altra Running is a specialty footwear company founded in 2011 by Golden Harper and Brian Beckstead. The company is recognized for its innovative running shoes, particularly the Zero Drop™ platform, which promotes a natural running gait by keeping the heel and forefoot at the same distance from the ground. Altra shoes also feature a FootShape™ toe box, allowing toes to relax and spread naturally for enhanced comfort and stability.

Altra offers a variety of running shoes designed for both trail and road running, emphasizing natural biomechanics. Their product line includes shoes with Fit4Her™ technology tailored for female runners, as well as casual shoes for everyday wear. In 2017, they introduced the Torin IQ, a smart running shoe that integrates tracking and coaching technology. Altra primarily targets runners seeking to improve their running form and reduce injury risk, while also appealing to casual wearers who value comfort. The company has grown rapidly, expanding into over 1500 retail locations and gaining industry recognition for its innovative approach.

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"The Odyssey" Creates Insane Demand for IMAX 70mm & Diarrhea Parasite Linked to Taco Bell?

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Recent Campaigns

	Shows	Week4/20	Week4/27	Week5/4	Week5/11	Week5/18	Week5/25	Week6/1	Week6/8	Week6/15	Week6/22	Week6/29	Week7/6	Week7/13	Week7/20	Week7/27	Week8/3	Week8/10	Week8/17
Marathon Training Academy	Marathon Training Academy 58%	2	2	2		2		2	2	2		3	2		2	2		2		Core Performer 58%
On Purpose with Jay Shetty	On Purpose with Jay Shetty 50%	3	6	4	5	6	2	3	5	3	1			3			3		1	Core Performer 50%
The Mel Robbins Podcast	The Mel Robbins Podcast 42%								1	2							1	1	2	Longer term buy 42%

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T The Daily Brief	The Daily Brief 75%		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
T Tech Frontiers	Tech Frontiers 75%	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
C Culture Code	Culture Code 75%	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
M Market Close	Market Close 75%	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
S Side Hustle Radio	Side Hustle Radio 75%		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%

T The Daily Brief	The Daily Brief 75%		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	4	Core Performer 75%
T Tech Frontiers	Tech Frontiers 75%	4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1		Core Performer 75%
C Culture Code	Culture Code 75%	2	3		5	1	2		4	5	1		3	4	5		2	3	4		1	2	3		5	Core Performer 75%
M Market Close	Market Close 75%	5		2	3	4		1	2	3		5	1	2		4	5	1		3	4	5		2	3	Core Performer 75%
S Side Hustle Radio	Side Hustle Radio 75%		4	5	1		3	4	5		2	3	4		1	2	3		5	1	2		4	5	1	Core Performer 75%